The Evolution of Alpe d'Huez

Alpe d'Huez is more than a climb in Le Tour. Helicopters, police escorts, blue smoke, screaming face-painters, and a crowd of 300,000 cycling fans guarantee that every visit to this legendary summit will be crowned forever in glory. It's this unmistakable marriage of history, spectacle, colossal effort, sportsmanship, and beauty that is woven into every Alpe d'Huez frame we make. To ride the new TIME Alpe d'Huez disc is to enjoy something that eludes description that can't be duplicated by any other bike. This is the Ultimate Road Bike.

We took the Vectran®enhanced structure of the ADH 01 and increased the amount of light and stiff Toray M40J, and added Dyneema®, the World's Strongest Fiber, to create our most advanced BCS hybrid blend ever.

Ready to Paint

Time framesets can be purchased Ready to Paint in a prepped and sanded condition and with all hardware. Choose your own paint shop or ask us for a suggestion to create the TIME of your dreams.